Video: The Era of the Consumer in Healthcare Has Begun


Kathi Cox
SVP, Integrated Experience
Texas Health Resources


The Era of the Consumer in Healthcare Has Begun

History has shown that healthcare is an industry where consumers have little choice in what happens to them and where they go to get it. Their time can be disrespected, communication about their care is disjointed, and the costs are often a surprise.

However, the era of the consumer in healthcare has begun. In this presentation, Kathi Cox discusses the many things the healthcare industry is learning from consumers, and how that knowledge is being applied and changing the culture of providers along the way.


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